Now that the ‘naughties’ have gone – and we are entering a new decade, what lessons have we learned? One thing is certain: consumer purchasing patterns and consequently, modern marketing trends and techniques, have continued their shift to the internet, … Read More
At St Matthew’s Church in Auckland, New Zealand, staff are wondering what all the fuss is about. A humorous poster intended to “provoke debate and get people thinking about the Christmas story” – has attracted global media attention and put … Read More
A producer from Uruguay who uploaded a short film to YouTube in November 2009 has been offered a $30m (£18.6m) contract to make a Hollywood film. The movie will be sponsored by director Sam Raimi, whose credits include the Spiderman … Read More
New research data released recently shows that the online shopping trend in New Zealand has finally started to jump upwards, as Purple Dog predicted it would. 45% of Kiwis now spend their hard earned money online buying 1) books, 2) … Read More
Recently I had reason to re-consider my youthful computing experiences when I was asked the question “what was your first computer?”. I thought it would make a very interesting article to briefly sketch my background and the technology I’ve grown … Read More
Our latest website project has recently launched: Vivian Grace Fine Linens. www.vgrace.com.au Vivian Grace is a famous, quality homeware brand in Australia and New Zealand. A recent rebranding exercise helped the business owner to understand that a website for the … Read More
Our latest project is a new Vegan Cakes website. Built in WordPress, this site is an exciting project because the client is publishing unique, hand crafted cake recipes in the form of an online-only e-book. Not only is this a … Read More
Notice anything different about the Purple Dog website? We’ve been upgrading – welcome to our new site! We will be publishing featured articles over the coming weeks and months. These free articles will provide tips on how and what you … Read More
In this article, I will explore some of the key questions that you need to ask yourself before you spend your hard earned $$s on a website. What’s the purpose of your website? Consider this rather obvious, but fundamental question … Read More